{"id":285,"date":"2021-09-22T11:04:08","date_gmt":"2021-09-22T11:04:08","guid":{"rendered":"https:\/\/theelearninghub.net\/?p=285"},"modified":"2022-02-16T20:18:04","modified_gmt":"2022-02-16T20:18:04","slug":"the-firewall-mindset-un-caso-de-exito-de-storytelling-aplicado-al-e-learning","status":"publish","type":"post","link":"https:\/\/alumnelms.com\/recursos\/2021\/09\/the-firewall-mindset-un-caso-de-exito-de-storytelling-aplicado-al-e-learning\/","title":{"rendered":"The Firewall Mindset, un caso de \u00e9xito de storytelling aplicado al e-learning"},"content":{"rendered":"\n<p><a href=\"https:\/\/rockcontent.com\/es\/blog\/que-es-storytelling\/\">Storytelling<\/a> es el arte de contar una historia. A trav\u00e9s del relato, el emisor crea una atm\u00f3sfera que apela a las emociones del receptor con el fin de captar su atenci\u00f3n. El uso de esta t\u00e9cnica narrativa en el aprendizaje de profesionales, especialmente <a href=\"https:\/\/theelearninghub.net\/2021\/07\/the-elearning-talks-hablemos-de-contenidos-interactivos\/\">animada por contenidos digitales<\/a> que suelen ser m\u00e1s atractivos y que <strong>permiten conectar a nivel emocional<\/strong> con ellos, es esencial para que la <strong>formaci\u00f3n pueda llegar a competir con plataformas de entretenimiento<\/strong> como Netflix o YouTube. <\/p>\n\n\n\n<p>Para aprovechar el potencial del storytelling en entornos e-learning, ser\u00e1 esencial <strong>crear un soporte atractivo<\/strong> que apele a las emociones del alumno sin olvidar la importancia de la <strong>calidad del contenido<\/strong> que se pretende transmitir. Favorecer esta <strong>conexi\u00f3n entre emoci\u00f3n y aprendizaje <\/strong>facilitar\u00e1 la retenci\u00f3n y la comprensi\u00f3n de la formaci\u00f3n. <\/p>\n\n\n\n<p>Por ende, en el mundo de la formaci\u00f3n digital corporativa, esta metodolog\u00eda permite generar un contexto que sobrepasa los l\u00edmites del simple aprendizaje, ya que <strong>genera toda una <a href=\"https:\/\/theelearninghub.net\/2021\/06\/x-learning-o-aprendizaje-basado-en-la-experiencia\/\">experiencia alrededor de la formaci\u00f3n<\/a><\/strong> para captar la atenci\u00f3n de los alumnos. Alejar al usuario de la idea negativa de la formaci\u00f3n como un esfuerzo y transportarle a un contexto l\u00fadico permitir\u00e1 que <strong>se<\/strong> <strong>mantenga enganchado a nuestra soluci\u00f3n<\/strong> para conocer c\u00f3mo evolucionar\u00e1 la historia.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The Firewall Mindset<\/h2>\n\n\n\n<p><strong><a href=\"https:\/\/www.entelgy.com\/divisiones\/digital\/soluciones-entelgy-digital\/the-firewall-mindset-entelgy\">The Firewall Mindset<\/a><\/strong>\u00a0es una soluci\u00f3n digital de <strong>concienciaci\u00f3n en ciberseguridad<\/strong> para las organizaciones creada por <a href=\"https:\/\/www.entelgy.com\/\">Entelgy, The BusinessTech Consultancy<\/a> con la colaboraci\u00f3n de <a href=\"https:\/\/grupoalumne.com\">Alumne, The Knowledge Company<\/a>. El objetivo de este modelo experiencial es <strong>transformar eficazmente los h\u00e1bitos y comportamientos de los empleados<\/strong> para convertirlos en la \u00faltima barrera de seguridad contra los ciberataques.<\/p>\n\n\n\n<p>Para lograrlo, esta formaci\u00f3n online <strong>utiliza una metodolog\u00eda basada en la <a href=\"https:\/\/www.evolmind.com\/blog\/incentiva-con-tecnicas-de-gamificacion\">gamificaci\u00f3n<\/a> y el storytelling<\/strong>, garantizando resultados con una m\u00ednima inversi\u00f3n de tiempo y recursos, a trav\u00e9s de una <strong>campa\u00f1a de concienciaci\u00f3n amena y adictiva<\/strong>. De esta manera, <strong><a href=\"https:\/\/directortic.es\/destacado\/the-firewall-mindset-un-cortafuegos-diferente-2019061221873.htm\">el empleado se convierte en un ciberagente<\/a><\/strong> que debe enfrentarse a problemas reales, historias impactantes desde un punto de vista emocional e informaci\u00f3n en todo tipo de formatos (web-episodios, cibertestimonios, infograf\u00edas o evaluaciones), adquiriendo las herramientas necesarias para protegerse de un eventual ciberataque o enfrentarse a \u00e9l.<\/p>\n\n\n\n<p>The Firewall Mindset es un modelo de concienciaci\u00f3n en ciberseguridad que ya est\u00e1 en marcha en numerosas organizaciones a nivel internacional. Descubre m\u00e1s sobre este caso de \u00e9xito de aplicaci\u00f3n de storytelling a la formaci\u00f3n online:<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Descubre The Firewall Mindset\" width=\"1250\" height=\"703\" src=\"https:\/\/www.youtube.com\/embed\/9tnPrHc51j8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Storytelling es el arte de contar una historia. A trav\u00e9s del relato, el emisor crea una atm\u00f3sfera que apela a las emociones del receptor con el fin de captar su&#8230;<\/p>\n","protected":false},"author":2,"featured_media":288,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[48,2,47,7,103],"tags":[49,9,11,51,22,50,18,53,24,52,10],"class_list":["post-285","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-learning","category-edtech","category-formacion","category-tecnologia","category-todos","tag-ciberseguridad","tag-edtech","tag-elearning","tag-empleados","tag-empresas","tag-entelgy","tag-formacion","tag-gamificacion","tag-online","tag-storytelling","tag-tecnologia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Firewall Mindset, un caso de \u00e9xito de storytelling aplicado al e-learning - Recursos - Alumne LMS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alumnelms.com\/recursos\/2021\/09\/the-firewall-mindset-un-caso-de-exito-de-storytelling-aplicado-al-e-learning\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Firewall Mindset, un caso de \u00e9xito de storytelling aplicado al e-learning - Recursos - Alumne LMS\" \/>\n<meta property=\"og:description\" content=\"Storytelling es el arte de contar una historia. 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